Sunday, June 19, 2011

9shooting with the Canon-Based Nine Shooter (9shooter < $4,500) beats the Red Epic ($58,000+). . . And just wait until the Canon 5D Mark IV!

9shooting with the Canon-Based Nine Shooter (9shooter < $4,500) beats the Red Epic ($58,000+). . . And just wait until the Canon 5D Mark IV!

Video & stills shot @ same time with 9shooter beats NYT's method.
Check out some videos & stills of Kelly Slater shot with the 9shooter.

Model modeling 9shooter & shot with 9shooter. (Video & stills shot @ same time with 9shooter beats NYT's method.)

10-time world surfing champ Kelly Slater shot with 9shooter in S-mount configuration.
Read the 9shooter video & stills/Kelly Slater story here!

Video & stills shot @ same time with 9shooter beats NYT's method.
Check out some videos & stills of Kelly Slater shot with the 9shooter.

Model modeling 9shooter & shot with 9shooter. (Video & stills shot @ same time with 9shooter beats NYT's method.)

10-time world surfing champ Kelly Slater shot with 9shooter in S-mount configuration.
Read the 9shooter video & stills/Kelly Slater story here!

In the famous film A Fistful of Dollars which launched Clint Eastwood to international stardom, the following dialogue took place:
When a man with a .45 meets a man with a rifle, the man with the pistol will be a dead man.

That’s very nice, but I’ll stick with my .45.

When a man with .45 meets a man with a rifle, you said, the man with a pistol's a dead man. Let's see if that's true. Go ahead, load up and shoot.

Eastwood loads his .45 before Ramone can load his rifle, and hence his victory and the .45 revolver on the surfboard in 45surf!   

Well, that very same theme is playing itself out today, in the context of the RED EPIC vs. the Canon-based NINE SHOOTER (9SHOOTER).

Over at the talented Vincent Laforet's blog, we are learning of the future of shooting stills with cameras that were designed primarily for film:

Vincent Laforet & his RED EPIC rig, writing, "Some of you will ask:  "Is this a GAME CHANGER?""
Vincent Laforet's above rig costs, in his words, "Right now the RED Epic is a $30,000+ camera that is far from accessible to most due to its price. ($58K with all of the accessories for the hand-machined "M" series – the factory made "X" series will be almost 1/3 cheaper.)."

The Nine Shooter system below costs under $5,000, less than 1/10 the price of the RED Epic equipped to catch stills. The 9shooter(TM) is smaller, far lighter, and has numerous other advantages such as dynamic image stabilization. And yes, it too can shoot video with a shallow-depth-of-field, by utilizing the video in the DSLR, when not using it for stills. And you can use standard Canon lenses and speedlight flashes with it!
The Game-Changing 9SHOOTER--Readily accessible to all photographers today! (Built with a Canon Ti3 DSLR, the price falls below $2000!)

I'm betting that the Canon 5D Mark iii will offer RAW video mode, making it all that much better for capturing stills, and that the Canon 5D Mark iv will offer the simultaneous capture of video and stills, about five years from now. But still, the 9shooter method is going to offer benefits in the way of redundancy, and I bet that the camcorders begin to offer more shallow-depth-of-field options, as Sony is already doing. So I think that Canon will beat RED, just as Linus Torvalds developing the Linux kernel on his home computer beat the professional flavors of UNIX that were developed at AT&T and IBM and other corportations, as it is linux which powers google (and thus this blog and youtube and facebook).

If you have $58,000 and are a professional weight-lifter, go with the RED EPIC today!

However, if you wish to begin shooting high-quality stills and HD, stabilized video today, for less than $4,500, go the 9shooting route!

Add in $100 or so for a 9shooter bracket, and you're good to go!

Rock on!

In the end of A Fistful of Dollars, the man with the smaller Colt .45 Revolver defeats the man with the rifle, as it comes down to who is the most nimble and quick. Don't wait for the price of the RED EPIC to drop < $5,000. Begin today, 9shooting--shooting video & stills at the same time!

Hero's Journey Entrepreneurship Principle #18: Take action! Begin today! Carpe Diem! “Real artists ship!”–Steve Jobs “The secret of getting things done is to act.”-Dante (
--from Dr. E's upcoming HERO'S JOURNEY MYTHOLOGY CODE OF HONOR book:

Leonardo da Vinci: It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.

Steven Jobs: Real artists ship. (Shipping an actual, physical product will focus your energies in crucial manner. The devil is in the details, as are all the barriers to your competitors. So don’t just create it to create it—create it to ship it—meaning that someone out there will order it, as it is useful to them.)

Dante: The secret of getting things done is to act.

Thomas Edison: Vision Without Execution Is Hallucination.

Stanley Kubrick: Perhaps it sounds ridiculous, but the best thing that young filmmakers should do is to get hold of a camera and some film and make a movie of any kind at all.

Achilles: I too shall lie in the dust when I am dead, but now let me win noble renown. –Homer’s Iliad

Jack London: The proper function of man is to live, not to exist. I shall not waste my days in trying to prolong them. I shall use my time.

Arthur Koestler: The principal mark of a genius is not perfection but originality, the opening of new frontiers

John Bogle: Action, always action, is required on the ever-dangerous odyssey that each of our lives must follow. –Vanguard: Saga of Heroes speech

Sallust: Every man is the architect of his own fortune.

Horace: Dum loquimur, fugerit invida aetas: carpe diem, quam minimum credula postero. (As we speak cruel time is fleeing. Seize the day, believing as little as possible in the morrow.) —Odes, Book I, ode xi, line 8

Dale Carnegie: Inaction breeds doubt and fear. Action breeds confidence and courage. If you want to conquer fear, do not sit home and think about it. Go out and get busy.

Eckhart Tolle: Life is now. There was never a time when your life was not now, nor will there ever be. . . Nothing ever happened in the past; it happened in the Now. Nothing will ever happen in the future; it will happen in the Now. The Power of Now, p. 41

Cicero: Tarditas et procrastinatio odiosa est. – (Delay and procrastination are troublesome.)

Amelia Earhart: The most difficult thing is the decision to act, the rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life; and the procedure, the process is its own reward.

Thomas Fuller: He that will not sail ‘til all dangers are over must never put to sea.

Achilles: I'll tell you a secret. Something they don't teach you in your temple. The Gods envy us. They envy us because we're mortal, because any moment might be our last. Everything is more beautiful because we're doomed. You will never be lovelier than you are now. We will never be here again. –Homer’s Iliad

Benjamin Franklin: Never leave until tomorrow that which you can do today.

Livy: Periculum in mora. - There is danger in delay.

Leonardo da Vinci: I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do.

Eckhart Tolle: Realize deeply that the present moment is all you have. Make the NOW the primary focus of your life. —The Power of Now: A Guide to Spiritual Enlightenment

Virgil: Audentes fortuna iuvat. (Fortune favors the bold.) –Virgil’s Aeneid

Horace: Dimidium facti qui coepit habet; sapere aude; incipe! (He who has begun has half done. Dare to be wise; begin!)

Henry Wadsworth Longfellow, Psalm of Life:
Trust no future, howe'er pleasant!
Let the dead past bury its dead!
Act, - act in the living Present!
Heart within and God o'erhead.

Johann Wolfgang von Goethe: Until one is committed, there is hesitancy, the chance to draw back, always ineffectiveness. Concerning all acts of initiative and creation, there is one elementary truth the ignorance of which kills countless ideas and splendid plans: that the moment one definitely commits oneself, then providence moves too. All sorts of things occur to help one that would never otherwise have occurred. A whole stream of events issues from the decision, raising in one's favor all manner of unforeseen incidents, meetings and material assistance which no man could have dreamed would have come his way. Whatever you can do or dream you can, begin it. Boldness has genius, power and magic in it. Begin it now.

Jospeh Campbell: Follow your bliss, and don’t be afraid, and doors will open where there were none before.

Plutarch: When Demosthenes was asked what were the three most important aspects of oratory, he answered, ''Action, Action, Action.''

Nolan Bushnell (founder of Atari and Chuck E. Cheese): The critical ingredient is getting off your butt and doing something. It's as simple as that. A lot of people have ideas, but there are few who decide to do something about them now. Not tomorrow. Not next week. But today. The true entrepreneur is a doer, not a dreamer.

Ludwig von Mises: What distinguishes the Austrian School and will lend it everlasting fame is its doctrine of economic action, in contrast to one of economic equilibrium or nonaction.

Russell Crowe (Gladiator): If you want anything to actually change or to move ahead in your life you actually have to do it yourself, you can´t sit there and wait for somebody or talk about what you might want, you know, you should actually keep dreams and desires inside and let them burn a little bit, and then they might come true.

J. K. Rowling: It is our choices...that show what we truly are, far more than our abilities. –Harry Potter and The Chamber of Secrets, 1999

Orison Swett Marden: Begin where you are; work where you are; the hour which you are now wasting, dreaming of some far off success may be crowded with grand possibilities. (Founder of Success Magazine)

Anton Chekhov: Knowledge is of no value unless you put it into practice.

Abraham Lincoln: You can’t escape the responsibility of tomorrow by evading it today.

Amelia Earhart: The most effective way to do it, is to do it.

Dr. E: Brands are defined not by ideas of virtue and excellence alone, but by action, as Aristotle writes, “We do not act rightly because we have virtue or excellence, but we rather have virtue and excellence because we have acted rightly.”

Pablo Picasso: Only put off until tomorrow what you are willing to die having left undone.
--from Dr. E's upcoming HERO'S JOURNEY MYTHOLOGY CODE OF HONOR book:

9shooting with the Canon-Based Nine Shooter (9shooter < $4,500) beats the Red Epic ($58,000+). . . And just wait until the Canon 5D Mark IV!

Saturday, June 18, 2011

9shooting: Shooting Photographic Stills and HD Video Simultaneoulsy! Maximizing Value, Revenue, Business, and Brand by Shooting Stills & Video @ the Same Time!

9shooting Stills & Video Simultaneously Maximizes Value While Bolstering Business & Brand
9shooting is all about maximizing value by shooting stills and video at the same time.  Life goes fast, and as the models'/photographrs'/videographers' time is invaluable, one must be fast and efficient in maximizing the amount of footage caught, while never compromising on quality!  As most shoots are unique, while many events such as weddings, proms, and fashion shows can never be recreated, 9shooting becomes an indispensable strategy in "catching the day." 

Waste the Abundant!  Conserve the Precious and Rare.
"Waste what's abundant to make up for what's scarce!" Basically, time is precious and rare, while HD cameras and storage space are ever-more abundant and inexpensive, suggesting a new mindset, philosophy, and psychology for photographers/videographers--the 9shooter philosophy.  Waste the space on the CF and SD Cards during a shoot!  Buy an extra hundred gigs for a hundred bucks, and then waste it on all the shoots!  Waste your hard drive space, to make up for the scarcity of your time and your models' time.  

9shooting is Driven by Moore's Law
9shooting, like the internet itself and the digital video/audio revolutions is also driven by Moore's Law.  As computers became faster, cheaper, and more powerful so too did the price of storage media--hard drives and memory cards--plummet.  A few years ago terabyte drives were unthinkable, and 100 gigs was a lot!  Now we regularly buy 2, 3, and 4 terabyte drives for a hundred bucks or so.  And SD and CF cards have all come down in price, as have high quality HD Camcorders, with the ~$200 Go Pro HD Hero being used in feature films and television!  Run the numbers, and with time a rare as ever, and with cameras and storage inexpensive and abundant, it is inexpensive and easy to set up several HD cameras for a shoot, while also mounting one to a bracket connected to the DSLR.  

Shoot First! Edit Later!
Yes--one should still take care to set up all the greatest shots and find all the greatest angles.  But too, throughout the shoot, one should shoot fast & furious, catching as much high-quality footage as possible via several cameras running simultaneously.  

Shoot Stills & Video Simultaneously via Numerous Cameras/Angles/and Styles! 
Catch slow-mo HD video with cameras shooting 60p, which can be slowed down to 30p or 24p in post.  Catch HD video with a DSLR mounted on a tripod or gorillapad.  Catch 60p or 24p from a camera mounted via a 9shooter bracket to your DSLR.  Bolster your brand and your clients' brand by shooting video & stills @ the same time!   

Offer Raw Footage!  Work With Pro Editors!
In the field, you should focus on shooting as much high quality video and stills as possible.  Then, you can offer the raw footage to your clients, or you can offer the services of an editor, or some combination of both!  If the client does not want video (and does not want to partake in social media branding on facebook/vimeo/youtube), all you have to do is erase the cards!  It cost you nothing, but for a few minutes of setting up the video cameras.  And in this day and age, the vast majority of clients would love the video!  Imagine if you offered the bride and groom an SD memory card with three hours of HD video of their wedding, all shot from the lead photographer's point of view!  With videographers costing as much as $3,000, surely this SD Card would carry some value to them--far more value than what it cost to shoot!  And such is the nature of business--value created - cost of production = profits! :)

The general philosophy of "9shooting" is that after a three hour shoot you will have enough cool footage for a few one to five-minute videos. And such is the exact length of videos that are highly valuable to marketers on social media.

3 hours of video after a 3 hour shoot will be a lot of value to play with/edit down, and upload to facebook/youtube/flickr/smugmug in lengths of 1 minute-5 minute videos. 

Rock The World's Second Biggest Seach Engine--Get Your Video on Youtube!
1. YouTube Beats Yahoo — Video Will Convert
YouTube is the second largest search engine in the English-speaking world.
That’s right: YouTube is bigger than Yahoo. Zappos, as one example, added simple videos of people holding shoes and moving them around to its sales pages and increased conversion rate from 6% to 30%. When I look at the traffic sources for my book trailer on YouTube, the biggest referrer isn’t my own blog. It’s The Huffington Post. I customized the video and text content to a niche (but sizeable) outlet that didn’t exist two years ago:Huffington Post Books.
Get your photography business and your clients' business on youtube today, by shooting stills & video at the same time! :)
"A DIY 9Shooter: Shooting Stills & Video Simultaneously & Audio Too! Photographers! Make More Money & Grow Your Business on a Hero's Journey into Entrepreneurship! Make More Money & Grow Your Business on a Hero's Journey into Entrepreneurship!